A social media book for South Africans

How do you teach those who don't read blogs or take part in social media about social media?

It seems there is a good answer - target offline readers by putting together a book about social media [seems obvious in retrospect - isn't that we always say about good ideas].

Thanks to Eve Dmochowska for the heads-up on Linked by design, one of her newer projects. This is something which might be looked at as long overdue, but in actual fact is probably perfectly timed [considering the recent rise in popularity of social media usage beyond facebook and myspace].

Quite strange actually, with my recently noted desire to make an online book [the SA blook] and now this - seems that the lines between traditional- and tech-publishing are blurring faster than we realise... where to next?